Eager to start creating your own chatbots? Who wouldn't be. Once you get beyond the initial fear of letting a bot assist you, the idea of creating and launching your own is exciting. Think of all the time you'll save for new activities.Chatbots are at the talking point of the business world now. The arrival of chatbots have opened up new realms of the customer engagement and new ways of doing business in the form of conversational commerce.
We are living in an era where customers are tech- savvy, always connected to social platforms through their smart mobile devices. This new generation of customers expects intuitive and seamless customer experience from the brands they engage with.
They demand near real time response to their queries and expect more personalized recommendations/ suggestions from the brand. To satisfy these customer demands and to address the increasing competition in the business space, more brands/ businesses are turning their focus to build chatbots or virtual agents that can manage customer queries round the clock without any delay.
In fact, chatbots engage their customers in the right place, at the right time, with the right information in a cost-efficient way. It acts as a human face of the brand where customers can build trust and empathy.
One of the major features of the mCaaS- managed Content as a Service platform- a pluggable, cloud powered Digital Content Broker Solution from Happiest Minds is that it is powered with AI powered Chatbots. When a customer interacts with the brand, the Digital Query Assistant (DQA) platform of mCaaS can respond back in the form of virtual assistants or chatbots with intuitive answers for customer queries.
The other two options include the self-service platform and associate service platform for customer interactions with the brand.
The major features of the AI Powered Chatbot Application in mCaaS Digital Query Assistant platform involves deep learning abilities with neural network framework, self-assembling of knowledge, natural language processing, sentiment analysis, image processing, user behavioral analytics and predictive conversation.
Read our whitepaper on How mCaaS – Chatbots are Disrupting the Customer- Brand Engagement across Industries
Chatbots can be used in many different ways, which is the reason why it's difficult to define exactly what they are. It is actually possible to come up with a chatbot use case for every single business or industry, in the same way that every business or industry can use a website or app.
To understand the nature of chatbot conversations it is important to understand that there are three types of chatbots.
Chatbots are currently seen on websites, social platforms and smartphones and are utilized as easy and fun ways to assist customers in their interactions with a brand. Even if the bot revolution is in its early phase, we can expect a lot more advancements in this field.
With the evolution of AI technology and deep learning, the chatbots are expected to become more empowered to offer better language processing capabilities and extensive personalization in the coming days.
Let us expect in the future, chatbots will get embedded in almost all the interconnected devices that we use in our day to day lives. This will fundamentally transform human interactions with digital business platforms and will open up new realms of personalized customer experience.
Foreseeing this immense potential of the chatbots, organizations have started investing heavily in this space. The next generation of intelligent chatbots with more power to store, synthesize and recall data can possibly make smart purchasing decisions for you, or warn you of a bad weather condition or hectic traffic on your drive way to office.
